An agency of the groupH&Y Way · Bd Zoubir, Casablanca +212 6 66 88 79 56 contact@marocwebsolutions.com FR EN AR

French · Arabic · Technical

SEO agency in Morocco.

Position your company on the first page of Google in Morocco with methodical work on the technical side, semantic content and the authority of your domain. You build a continuous flow of customers without depending on the advertising budget.

  • Bilingual French and Arabic strategy adapted to Morocco
  • Jargon-free technical audit with a precise correction plan
  • Transparent tracking of your rankings and organic traffic
+70 brands supported by the group

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In brief

What is SEO?

SEO covers the technical, semantic and authority methods intended to position a website durably among the top organic results of search engines. In Morocco, this approach makes it possible to capture a steady flow of qualified buyers without paying per-click bids, with measurable effects within 3 to 6 months.

Who it's for

Does this sound familiar?

"Our website is invisible on Google."

We fix technical indexing blocks and structure your priority content.

"We are losing our rankings to competitors."

We analyse their authority profile and enrich your pages to regain the advantage.

"Traffic is growing but generates no quotes."

We refocus the semantics on buying keywords rather than generic terms.

"Previous agencies made promises without explaining."

We provide a clear roadmap with concrete, verifiable actions.

Diagram illustrating data connections and linked sources

What we do

Everything you need, nothing superfluous.

  • In-depth technical auditCode crawl, loading time and mobile compatibility.
  • Bilingual keyword researchIdentification of high-potential queries in French and Arabic in Morocco.
  • On-page optimisationTitle tags, meta descriptions, heading structure and internal linking.
  • Expert content creationArticles and pillar pages answering the targeted search intents.
  • Quality link buildingBuilding domain authority through reliable thematic links.
  • Tracking dashboardRegular tracking of Google rankings and of the traffic generated.

Case studies & strategies

What an MWS engagement looks like.

Two real case studies from the H&Y Way group, published on hy-way.org, and a sample strategy, given for illustration.

Real case study · BalèzeMoroccan jeans brand, online sales
1.96 MMAD in revenue generated
4,963orders
+49 %sales growth
195 K+visits generated

Context

A Moroccan fashion brand with a strong product and a real identity, but no engine to sell at scale.

Goal

Become a reference in its category online in Morocco

Tracked indicators

Cost per purchase · average basket (402 MAD) · 19 % repeat customers

  1. 01Conversion-focused storeA fast, mobile-first Shopify store designed to turn every visit into an order.
  2. 02Performance-driven Meta acquisitionFacebook and Instagram campaigns managed on cost per purchase, with dedicated photo and video content.
  3. 03Optimisation & loyaltyBundles, upsells, automated customer relations and reassurance tested continuously.

Real case study from the H&Y Way group, parent company of MWS.

View the Balèze case study

Process

Your first 30 days.

  1. Week 1Full technical auditAnalysis of indexability, mobile speed and site structure.
  2. Week 2Semantic searchSelection of strategic keywords in French and Arabic and competitive analysis.
  3. Weeks 3 and 4Priority fixesImplementation of technical optimisations and the first tags on the website.
  4. Every monthContent & authorityProduction of targeted content, link strengthening and ranking analysis.

Expected results

What you can expect, and when.

D+14Technically healthy websiteThe technical errors that hinder Google's crawling are identified, and the most urgent ones fixed.
M+1Renewed indexingGoogle takes into account the new tags and the restructured pages on the domain.
M+3Semantic progressionThe first target queries gain visibility on the results pages.
M+6Qualified traffic establishedA regular flow of organic visitors settles durably on your key pages.

Results depend on several factors.

Your offer and prices, the competition, seasonality, the budget invested and how quickly your sales team calls contacts back. This is why the figures projection (cost per contact, volume, acquisition cost) is built during the audit, from your own data, and not promised in advance. We work under an obligation of means.

Our guarantees

Real support, reachable and present.

Real phone supportA person from the team answers, not a robot or a call centre.
On site or remotelyA blocked account, a pixel that no longer reports? We fix it with you, on the spot: at our Casablanca office or remotely, by screen sharing.
A dedicated contactThe same person follows your account from the first day to the last, with a partner for escalation.
Full ownershipAccounts, pixel, audiences and creatives remain yours, even if we stop.
Transparent figuresDashboard available 24/7, no data altered or invented.

Communication protocol

ChannelUseCommitment
Project WhatsApp groupDay-to-day questions, quick approvalsReply within 2 business hours
Direct lineUrgent: campaign blocked, account restrictedHandled the same day
Support on site or remotelyTechnical problem to solve togetherAt our office in Casablanca or by screen sharing, within 48 business hours
Weekly reportSpend, contacts, costs, actions of the weekEvery Monday
Monthly reviewReview, budget decisions, plan for the following monthOnce a month, video call or office
Partner escalationDissatisfaction or strategic decisionCallback from a founder within 48 hours

SEO FAQ

Your questions, our answers.

How long does it take to see SEO results?

SEO requires methodical work. The first effects on indexing can be seen after a few weeks, and significant traffic gains generally appear between 3 and 6 months depending on the competition.

Do you do SEO in Arabic?

Yes, we support our clients with bilingual French and Arabic strategies to capture all the queries made in Morocco.

Can you guarantee results?

No, and no serious agency can: results also depend on your offer, the market and sales follow-up. We have an obligation of means and draw up a projection during the audit.

Do we need to change our website to do SEO?

Technical and copy adjustments are essential to meet the engines' criteria. We can handle them directly or guide your developer.

Does SEO replace paid advertising?

SEO and advertising are complementary. SEO builds a lasting asset, while advertising brings immediate requests.

Portrait of NISSOUL Hamza

Lead expert

NISSOUL Hamza — Co-founder & Chief Operating Officer (COO)

A digital operations consultant, he is responsible for execution, from the scoping of a project to its delivery. LinkedIn

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